Our Heritage

Hélène Lazareff, a Russian-born, Paris-raised journalist, founded the legendary ELLE Magazine on November 21st, 1945. At that time, the French capital had been ravaged by war, and Lazareff had returned to her beloved city after several years in New York City, working in the media industry. The successful writer dreamt of a women’s magazine whose key editorial approach was to open women’s minds to diverse trends throughout the world and provide them with exclusive access to the fashion and beauty industries. Lazareff achieved her goal, and ELLE — a magazine for women, run by a woman — was born.

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Our story

ELLE Décor teams up with Precious Tails to bring luxurious, calming pet beds that blend high-end design with ultimate comfort. This collaboration offers beautifully crafted beds that not only complement stylish interiors but also enhance them, providing a soothing retreat for pets. It is perfect for pet owners who want to elevate their home décor and ensure their furry companions enjoy cozy relaxation in style.

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“Seriousness in frivolity and irony in graveness.”

HÉLÈNE LAZAREFF | FOUNDER OF ELLE

A unique lifestyle!

More than a magazine

ELLE was to be a magazine with its own perspective and convictions.

The cornerstone of the magazine was its underlying tone of “irony in seriousness and seriousness in frivolity”. ELLE has democratised fashion. Its international roll-out began in the United States in 1985. ELLE is the world’s number-one fashion magazine network.

At ELLE, everything is about style, from the way a woman lives to where she travels and her taste in music, art, food, cars and technology. In the 80s, ELLE became a global brand with its first ready-to-wear collection launched in Japan. It was just one of so many collections to come.

ELLE’s brand power

50

editions worldwide

6K

copies sold this month

21M

readers in the world

100

websites (editorial + merchandising)

150

social media accounts

30K

POS worldwide